Status: Past Project

Breathe Again

Client/Donor: Gatefield/Campaign for Tobacco-Free Kids Washington DC

Project Brief: Message Development Research for Gatefield to assist with creating messaging materials for the Breathe Again Campaign, which was aimed at advocating for tobacco control regulations. We conducted focus group meetings and interviews to help achieve the objectives of the research. 


  • Knowledge document that tested several messages and posters that informed the development of branded mass media campaigns to address the Tobacco Control Regulations.